Having the quality or power of creating - I believe that every tool you create should be unique. I will not propose ready-made tools (monolithic content systems, advanced plugins) if they are not needed. Small tools & projects mostly don't need all the noise that comes with big structures.
A person that developes or innovates - I develop digital tools. Websites, from personal to corporate sites, online campaigns and data processing tools. Mobile applications. Social media support & content planning. E-mail campaigns. If needed, connected to third party tools (social media, CRMs, public or private APIs).